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  1. Real Mums Tell What They Love Best About Breastfeeding

    Real Mums Tell What They Love Best About Breastfeeding

    When you really think about it, breastfeeding is pretty bloody amazing.

    After a woman gives birth, on cue her post-birth hormones kick in, telling her body to produce breastmilk – the perfect amount at the perfect temperature.

    Ah-mazing, right?

    It’s also the ultimate portable on-the-go snack, has countless health benefits for both mums and babies, and the rush of oxytocin (the ‘love hormone’) stimulated by breastfeeding helps to promote a special bond between mum and baby.

    From the practical to the magical, real mums shared with us what they love most about breastfeeding.

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  2. Managing Your Day With a Newborn -Your New Mum Survival Checklist

    Managing Your Day With a Newborn -Your New Mum Survival Checklist
    From new mothers, I often hear comments like: “I can’t even have a shower because I don’t know how long she will sleep for.” Or: “It takes so long to get him to sleep that we start cooking dinner at 9 p.m.” If your baby hasn’t yet been born, these sorts of things may sound ridiculous. However, managing your day around a newborn can be a challenge, especially if you’re used to order and punctuality. See Pinky's new mum survival checklist:
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  3. Travelling With Your Breastfed Baby

    Travelling With Your Breastfed Baby

    Your baby is completely portable and so is his food source if you are breastfeeding. This can make travel with a little one much easier and safer than contending with potentially unsafe sources of infant food, formula and water. It’s also much easier not to have to carry feeding equipment and premixed formula on top of the ‘basic’ baby gear.

    If you are planning to travel with your breastfed baby, you may have some anxiety about how this will work in actual practice. So here are a few simple things you can do to enjoy the experience without stress for you or your baby.

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  4. Top 10 Boobie Traps and How to Beat Them

    Top 10 Boobie Traps and How to Beat Them
    Breastfeeding is the natural way to feed your baby, but it often doesn’t come naturally at first. It’s helpful to understand that just like learning a new dance, you and your tiny partner can take a little while to get ‘in step’ together. As you learn how to hold your baby comfortably, your little one has to coordinate sucking, swallowing and breathing – but with practice and patience (and perhaps a little help from a professional, such as a lactation consultant), breastfeeding really does become easy and natural. Here are 10 common boobie traps and tips to beat them.
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  5. Boobs, Milk And Mama Brain: Funniest breastfeeding Stories

    Boobs, Milk And Mama Brain: Funniest breastfeeding Stories
    What happens when you have a pair of boobs, leaking milk and Mama brain? Some messy – and funny – tales. We asked our Boobie Mamas to share their funniest breastfeeding experiences and although they may not have seen the funny side at the time, in hindsight, their stories have made them (and us) laugh. Just in case you need a grin right now, see what’s really happening in the land of boobs and babies:
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  6. Is my baby hungry? What are the signs? Should I wake him to feed?

    Is my baby hungry? What are the signs? Should I wake him to feed?
    You have most likely heard all sorts of advice about when and how often to feed your baby. It’s confusing isn’t it? Breastfeeding according to your baby’s signals, not the clock, is more compatible with your baby’s needs and it will support a healthy milk supply. Breastfeeding is also a lovely nurturing tool and it isn’t only about hunger – if your baby is exposed to a bug, for instance, your baby will increase feeds to gain a boost of immunity from your milk.....
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  7. Pinky's top Newborn Mum Hacks

    Pinky's top Newborn Mum Hacks

    Getting used to your newborn is such an intense time as you recover from your birth experience physically and emotionally and there is a lot of trial and error as you work out what is best for you and your baby. The thing is, it’s ok to take a few short cuts and, as a mum of five, there probably aren’t many I haven’t tried – some were helpful, some not so much. Here are my top hacks to make things easier for you and your new baby.

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  8. 'I Am A Bad Mum': Woman Viciously Trolled After Breastfeeding Fail Goes Viral

    'I Am A Bad Mum': Woman Viciously Trolled After Breastfeeding Fail Goes Viral
    A mum shared her relatable parenting moment to Twitter, but not everyone found the photos of her newborn funny.
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  9. Breastfeeding a 3-year-old: NSW mum on why she’ll nurse her son until he wants to stop

    Breastfeeding a 3-year-old: NSW mum on why she’ll nurse her son until he wants to stop
    A NSW mum has opened up about the pressure to wean children off breastfeeding – and explained why she’s proud to still be nursing her son, aged three.
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  10. Breastfeeding Twins, A Mum's Top Tips

    Breastfeeding Twins, A Mum's Top Tips
    Nicole, mum of twins shares her top twin breastfeeding tips.
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  11. 5 fun facts you need to know about night time breastfeeds

    5  fun facts you need to know about night time breastfeeds

    You are exhausted, you are recovering from growing and birthing your beautiful baby. And no, he doesn't sleep ‘all night ‘ yet (in infant sleep studies ‘all night’ is defined as five hours).

    If even five uninterrupted hours sleep sounds like a dream come true and the pressure to ‘teach’ your baby to sleep for much longer right from the early days has you doubting your mothering skills, your milk supply and your baby’s ‘goodness’ take heart.Your baby isn't being a dick if he wakes every couple of hours through the night wanting a boob.

    Check out these five fun facts you need to know about night time feeds – they will settle all those niggling doubts and help you believe in your self, your baby and your boobs.

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  12. Tongue Tie - is it causing feeding problems?

    Tongue Tie - is it causing feeding problems?
    In some babies, the little membrane called the frenulum, which joins the middle of the tongue to the floor of the mouth, is too tight and ‘ties’ the tongue so that the baby has difficulty moving his tongue effectively. This means that the baby will be unable to bring his tongue forward far enough to latch onto the breast and draw the nipple far enough back into his mouth to feed well and he won't be able to form an effective seal around the nipple of either a breast or bottle so he is likely to feed noisily, suck in air as he feeds and tire easily while feeding.
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  13. INCONSISTENT guidelines for the storage of expressed breast milk is leaving new mothers highly confused, a new study reveals

    INCONSISTENT guidelines for the storage of expressed breast milk is leaving new mothers highly confused, a new study reveals
    Australian researchers studied online resources for breastfeeding mothers and found very varied information about the handling, storage, and warming of expressed breast milk.
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  14. Words of advice business owners swear by

    Words of advice business owners swear by
    There’s nothing like advice from people who have been there, done that. Take a look at the words of advice some Aussie business owners have found invaluable during their own journeys.
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  15. Expressing Breast Milk, Try These Effective, Easy Techniques to Pump More Milk in Less time.

    Expressing Breast Milk, Try These Effective, Easy Techniques to Pump More Milk in Less time.
    To make expressing easier , take less time and boost the amount you pump, check out these effective techniques.
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  16. Five Minutes With… Pinky McKay, Boobie Brands

    Five Minutes With… Pinky McKay, Boobie Brands
    Background- Business name: Boobie Brands, Industry: Foods for breastfeeding mothers, Number of employees: 10, Operating since: 2012, Location: Melbourne, Victoria.
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  17. Lactation cookies pulling in six figure profits for Boobie Bikkies

    Lactation cookies pulling in six figure profits for Boobie Bikkies
    Boobie Bikkies creator and lactation consultant Pinky McKay came up with the concept of lactation cookies as a way to provide extra support to exhausted mums, and through a partnership with Byron Bay Cookies, she brought the idea to life.
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  18. Supporting Breastfeeding to Save the Earth

    Supporting Breastfeeding to Save the Earth

    As you sit and gaze into your baby’s eyes while you nourish your little one with your sweet warm milk consider, you are saving precious resources that cost the earth – literally.

    This isn’t about shaming mums who for whatever reasons do use infant formula, it’s about acknowledging that if we gave more support to women who want to breastfeed, we could have a significant impact on the environment.

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  19. Caring for Baby's Bum - Nappy Rashes, Prevention and Treatment

    Caring for Baby's Bum - Nappy Rashes, Prevention and Treatment

    If your baby’s bum isn’t as smooth as it should be according to the old adage (‘smooth as a baby’s bum’), but red and inflamed instead, your little one will no doubt cry and be miserable, especially as urine scalds his delicate skin. Although babies with very sensitive skin or a family history of skin disorders such as eczema or psoriasis may be more prone to nappy rash, any baby can be a candidate.

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  20. And the 2019 winners are . . .

    And the 2019 winners are . . .
    Congratulations to the winners of the 2019 St.George Banking Group AusMumpreneur Awards! AUSMUMPRENEUR OF THE YEAR: In 1st Place – Pinky McKay, Kim Vespa, Sarah McKay of Boobie Brands! PEOPLES CHOICE – INFLUENCER AWARD: In 1st Place – Pinky McKay – Pinky McKay Photography by Alexandra Anderson of Jam on your collar
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  21. Sharing is Caring - Donor Milk Sharing in Communities and Clinics

    Sharing is Caring - Donor Milk Sharing in Communities and Clinics

    You may have noticed the topic of ‘donor milk’ pop up in your news feed while scrolling through your socials. If you are yet to give birth to your first baby, or you are not familiar with contemporary milk sharing practices, you might find the whole concept a bit…weird. And you could be forgiven for thinking that way, as there is a certain degree of stigma attached to human milk donation. This is mainly due to the fact that we exist in culture which has normalised animal milk consumption, the use of infant formal, and the sexualisation of women’s breasts.

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  22. Weaning From Top-Ups to Exclusively Breastfeeding

    Weaning From Top-Ups to Exclusively Breastfeeding
    A mother asks, ‘My son is 4 weeks old and has been breastfed and also ‘topped up’ with formula since he was a week old. He is now almost a kilo above his birth weight and appears very healthy, so I would like to breast feed exclusively. Is it possible to wean him off the formula?’
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  23. TV presenter and girlboss, Kathryn Eisman's "My Healthy Week"

    TV presenter and girlboss, Kathryn Eisman's "My Healthy Week"
    Kathryn Eisman is a two-time Emmy nominated journalist, two-time bestselling author, and founder of luxury fashion sock line, HighHeelJunglesocks. She’s currently the fashion reporter for Fox LA’s Good Day LA (she lives in Los Angeles) and entertainment correspondent on Sunrise and The Morning Show, and has also worked as a journalist with E!, NBC in the US and Foxtel here in Oz. We met when I was Editor-in-Chief of Cleo magazine and Kathryn proposed a hilarious but very helpful dating column, which I immediately picked up. Her website kathryneisman.com was created because she felt there “are so many websites but not that many which catered for women as a whole. Mum’s sites are popular, and career sites, but nothing as a whole.
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  24. Pregnant Model Praised For Not Hiding Boob Veins. But Is It A Normal Side Effect?

    Pregnant Model Praised For Not Hiding Boob Veins. But Is It A Normal Side Effect?
    Carrying a baby can do strange things to your body, from making your nose bigger to giving you swollen ankles. Australian model and Instagram influencer, Belle Lucia, has just shared the reality of another side effect. The 24-year-old posted a bikini photo showing her baby bump as well as the veins on her chest, which she attributed to her pregnancy. “I know I got a veiny chest," the half German half Portuguese model wrote. "Happens because your blood volume increases by 50 percent when pregnant and they go away after pregnancy when your blood volume returns."
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  25. Why Omega 3 Fatty Acids Matter For Baby And Mum

    Why Omega 3 Fatty Acids Matter For Baby And Mum
    Omega-3 fatty acids are long-chain polyunsaturated fatty acids that are broken down into two categories: DHA and EPA. Both DHA and EPA offer their own benefits and are especially essential for fetal growth and development during pregnancy and perinatal wellbeing. Here, dietician, Tammy Mond explains why Omega 3 Fatty acids are important for mother and baby and sources of these.
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